Co-author of 42 Rules for B2B Social Media Marketing, 15+ years experience in pre-IPO and Fortune 500 high-tech organizations as a business leader and technology and marketing manager. Accomplishments include 2500% ROI on a social media promotion, growing and sustaining premier telecommunications and network management companies. Direct experience in social media, product marketing, product management, technical marketing and training. Significant speaking experience in Europe and the US for groups up to hundreds.